Jefton Sungkar
Creative Director
Jessi Galvin
Studio Director
■ ABOUT US
DharmicBrand Studio is a husband & wife team building category-leading brands that make humans healthier and happier.
Jefton has spent over 20 years building brands, working at some of the world’s biggest agencies for names like Nike, Formula E, Virgin and Wise.
He has designed helmets for Usain Bolt, race cars, global identities and the City of Melbourne brand which is now taught in design schools globally. He has also spent years travelling, exploring yoga, personal development, psychology and what makes humans tick.
These days, he pours all of that into DharmicBrand Studio to work with companies that want to make a dent in the universe.
Jessi has spent over a decade working in human wellbeing and is trained by Dr. Gabor Maté. She keeps the wheels turning at DharmicBrand Studio — running the logistics, looking after our clients and making sure the creative chaos remains just organised enough.
We partner with the disruptors, the rule-breakers, the change-makers, the ones who know there's a way to do things better.
A better way to live. To do business. To heal. To connect. To grow. To be human.
Big ideas are too often trapped in boring brands. DharmicBrand exists to help ambitious companies with big ideas build powerful brands to take their vision further.
■ HOW WE ARE DIFFERENT
We don’t manufacture what makes you different.
We unearth it.
The best brands aren't built by chasing trends or copying whatever's working in your category. They're built around something true. We get under the skin of your business, find the idea worth owning, then turn it into strategy and design that could only belong to you.
■ HOW WE WORK
We only take on a limited number of projects, because quality requires focus.
And because we stay intentionally small, the people you meet are the people doing the work. No hidden layers. No fluff. No junior B-team.
■ OUR FRAMEWORK
DHARMA. Six stages. One complete brand system. Uniquely yours.
Our signature process for building brands that lead their categories.
Every brand we build follows our DHARMA
framework; six strategic stages that transform your vision into a complete brand system that scales with you at the centre.
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Live Strategy Workshop
We uncover what makes your business worth believing in, then build the brand around it.
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Brand Strategy Alignment
We turn discovery into a clear brand strategy, we align your positioning, audience, personality and core idea before any creative work begins.
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Creative Direction
We use ‘stylescapes’ to explore creative directions and align on how the brand should look and feel.
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Brand Identity Design
We bring the chosen direction to life as a cohesive identity, with logo, colour palette, typography, imagery and core visual language.
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Brand System Creation
We build out the systems, assets, templates and guidelines that bring the brand to life.
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Brand Hand-off
We hand everything over and show you how to use your new brand confidently.
We cut through the noise
We cut through the noise
We believe in stories that matter
We believe in stories that matter
We are a boutique brand design studio
We are a boutique brand design studio